As time moves on from the outbreak of COVID-19, sustainability pressure is building once again. Manufacturers and retailers of fast-moving consumer goods continue to innovate new packaging formats to improve circularity, particularly focusing on recycled content such as post-consumer resin.
These innovations come as players seek to deliver on their own sustainability commitments and address consumer expectations, nongovernmental organization voices, and new packaging regulations.
Currently, new regulation governing sustainability dimensions of packaging is expanding on multiple fronts such as proportions of recycling or recycled content and is no longer confined to select countries or regions.
